Direction of communication for the Go Ultra Low Nottingham ULEV Experience project. Automotive Comms directed the marketing and communication for Nottingham’s ULEV Experience, funded by Go Ultra Low Nottingham, as part of a consortium of partners including Cenex, the Energy Saving Trust and DriveElectric. The aim of the project was to increase the adoption of ultra-low emission vehicles (ULEVs) in Nottingham. The ULEV Experience offered awareness-raising events, fleet reviews and ULEV loans to businesses in Nottingham, in order to ensure that people gained the best advice and also experienced driving the latest electric vehicles.